Phoenix Africa and Enterprise Development As a point of principle, Phoenix Africa  is committed to building our portfolio of businesses along enterprise development lines: making development into a business, thus making it sustainable and scalable. Sustainable because it means freedom from aid budgets and the vagaries of development politics: profitability ensures that our businesses will be operating, and thus having a development impact, decades from now. Scalable because profits allow for ongoing growth of the business, meaning an expanding impact footprint. More customers means more economic development. Post-Conflict Focus Despite the tremendous challenges of operating in post-war countries, we believe this niche to be a valuable one, for two principal reasons: It provides the biggest opportunity for a development impact: where the need is most severe, every dollar invested naturally has the biggest development return. The post-conflict niche also provides numerous good business opportunities. For understandable reasons, most investors are not drawn to countries in recovery from periods of war; however, if the risks are properly managed, it is possible to do good business in these areas. Through combining the enterprise development approach and the post-conflict focus, Phoenix Africa is seeking to create a business which will achieve double-bottom-line returns and contribute to a stable and prosperous Africa in the decades ahead. Our Manifesto Phoenix Africa businesses are being established according to our Manifesto, which informs everything we do: MANIFESTO Phoenix Africa believes: That the current aid-focused approach to development is insufficiently effective and that this is not tolerable: global economic inequities are not only morally unacceptable but also politically dangerous. That post-conflict and post-emergency countries are woefully neglected by the international commercial sector despite offering a clear and very exciting business opportunity. That development must be about promoting individual agency: as a matter of justice and respect, people in developing countries must be treated as active participants in creating their own futures, not passive recipients of aid. That development will only be sustainable where it is profitable; our enterprise development business model, combining development with profitability, will ensure a lasting impact. Phoenix Africa will: Commit dynamically to building sustainable development businesses in post-conflict and post-emergency countries in Africa. Commit to empowering our customers with the means of improving their own lives: promotion of individual action is mutually beneficial. Generate, develop and share expertise for effective commercial operation in post-conflict countries. Cooperate with all partners – commercial, academic, government, NGOs – who share our goals of sustainable development.