Phoenix Africa and Enterprise Development
As a point of principle, Phoenix Africa is committed to building our portfolio of businesses along enterprise development lines:
making development into a business, thus making it sustainable and scalable.
Sustainable because it means freedom from aid budgets and the vagaries of development politics: profitability ensures that our
businesses will be operating, and thus having a development impact, decades from now.
Scalable because profits allow for ongoing growth of the business, meaning an expanding impact footprint. More customers
means more economic development.
Despite the tremendous challenges of operating in post-war
countries, we believe this niche to be a valuable one, for two
It provides the biggest opportunity for a development
impact: where the need is most severe, every dollar
invested naturally has the biggest development return.
The post-conflict niche also provides numerous good
business opportunities. For understandable reasons,
most investors are not drawn to countries in recovery
from periods of war; however, if the risks are properly
managed, it is possible to do good business in these
Through combining the enterprise development approach and
the post-conflict focus, Phoenix Africa is seeking to create a
business which will achieve double-bottom-line returns and
contribute to a stable and prosperous Africa in the decades
Phoenix Africa businesses are being established according to our Manifesto, which informs everything we do:
Phoenix Africa believes:
That the current aid-focused approach to development is insufficiently effective and that this is not tolerable: global
economic inequities are not only morally unacceptable but also politically dangerous.
That post-conflict and post-emergency countries are woefully neglected by the international commercial sector despite
offering a clear and very exciting business opportunity.
That development must be about promoting individual agency: as a matter of justice and respect, people in developing
countries must be treated as active participants in creating their own futures, not passive recipients of aid.
That development will only be sustainable where it is profitable; our enterprise development business model, combining
development with profitability, will ensure a lasting impact.
Phoenix Africa will:
Commit dynamically to building sustainable development businesses in post-conflict and post-emergency countries in
Commit to empowering our customers with the means of improving their own lives: promotion of individual action is
Generate, develop and share expertise for effective commercial operation in post-conflict countries.
Cooperate with all partners – commercial, academic, government, NGOs – who share our goals of sustainable